A Better Logo Design Process for Freelancers

Read our recommendations for the appropriate scenarios to pair fonts within a logo or brand name.

Leaving your design tool to find color inspiration online can be distracting. Use Adobe Illustrator's Color Guide to get unlimited color inspiration!

Adobe and Pantone split, and Illustrator lost Pantone swatches. Learn my simple methods for restoring them in the latest version of Adobe Illustrator.

Choosing the colors for your logo is one of the most consequential choices you will make. Start on the right foot.

I'm sharing my absolute favorite blogs for logo designers.

Changing the names of dozens of logo files is an incredibly wasteful use of your time. Use this trick for Mac.

Deciding what size your logo should be is among the most important choices you will make during any logo project.

You send tons of logo files to clients, but which files do they really care about? Which files do they use most?

Exporting logos manually, one at a time, sucks! Learn to use Logo Package Express to automate your logo packages.

Implement a foolproof production process to ensure your logo has a consistent appearance across web and print.